History Mon super titre Tradition and modernity are the hallmarks of Maison AAllard, which since 1926 has made its mark in a hushed world where elegance…
History “Behind every great man, there is a great woman” PORTAIT : Madame Julia Armand ALLARD One day, the couture workshop, Les Cigognes, on the road to Mont d’Arbois, sent one of…
EVENTS The Fuseau AAllard enters the history of Megeve On December 7, 2012, Mrs. Sylviane Grosset Janin, Mayor of Megeve, inaugurated the official plaque affixed to the Maison AAllard in tribute…
ICONE The fuseau story A concept, a legend and the savoir-faire of a Megève tailor In 1926, Armand Allard opened his workshop on Place de l’église,…
TESTIMONY When Emile Allais told the story of the fuseau pant Emile Allais, the “Legend of French skiing”, loved to tell the story of the creation of the fuseau pant to his children…
Family history The same DNAA since 1926 Like the strands that make up DNA, the Maison AAllard and Megève are inseparable and their destinies are intimately linked. You have…
A family history The AAllard saga A name, a family, a story… In 1926, at the age of 22, Armand Allard opened his own tailor shop on the…
Family history The creation made for perfection “The burning desire to create a personal form of originality, contained within the outer limits of convention” (Charles Baudelaire).The entire spirit of…
FROM FATHER TO SON... Thrice upon a time AAllard… Beautiful stories often start with “Once upon a time”. But when it comes to AAllard, the magic words should be restyle since…
VINTAGE SPIRIT 90 years old and not a single wrinkle ! It is said that the story of the tailor AAllard began in 1926, but before opening his workshop, Armand learned the trade…
